China's Internet. A How-To For SMEs

There is a strange dearth of materials out there for foreign companies seeking the nuts and bolts of how to get into selling their products online in and into China. I was recently alerted to an paper written on this very subject by Lisa Conklin, for her MBA degree at Fudan University. I enjoyed the article and thought it would be helpful to our readers and so I requested Ms. Conklin get it up on the internet to facilitate my linking over to it. That has been done and if you click here, you will see the article, entitled, "Chinese E-Commerce 2008: An Introduction and How-To for US SMEs." [pdf]